Blog
So – the secret is out. Ascendancy is a 4 day week business – indeed, we have been for the last 8 months or so. We’re part of the big trial that you may have seen in the media back…
The Power of Social Media! With the world becoming more digitally focused, it is a great time to start developing your brand on social media to strengthen and grow your audience. Many people now use…
What is Google Analytics 4? Google Analytics 4 is, as the name suggests, a new version of Google Analytics. But we’re not just talking about a slightly improved version of the existing package.…
Keep It Together! Staying consistent is a fundamental part of keeping your brand trustworthy. This means keeping on brand throughout your website, social media posts and any other channels that are…
After two years of postponing, we finally had the chance to host our official launch party for the new office, with the ribbon being cut by the new Newport Mayor on his first official outing. This…
Why use Google Ads Google Ads is an essential tool for advertising online, allowing businesses to create ads that show up in Google’s search results at the exact point users are searching for…
Meet one of the A-Team’s newer members within the Digital Marketing team – Say hello to Mary: Tea or coffee? Definitely tea, I’ve never enjoyed coffee. What is your favourite meal? I…
Say hello to our Junior Web Developer – Tom, who started working as part of the A-Team in 2021! Tea or coffee? Definitely tea, though usually only one or two cups a week What is your favourite…
Landing pages are an integral part of a good PPC strategy. They allow you to target your ads more precisely and show potential customers a specific product, service, or offer. It also encourages them…
Meet another member of Ascendancy’s web team! Say hello to Alex… Tea or coffee? Tea What is your favourite meal? A good Sunday roast If you could be an animal, what would you be? A sloth,…
Instagram has become a powerful tool for marketing. The social media platform can put a face to your brand, giving you a more personal connection to your customers. Allowing you to easily promote…
You’re probably working hard on marketing for Black Friday, but don’t forget to make sure you have everything in place to keep up with the increase in orders. Here are some quick tips to…
Get to know Ascendancy’s Office Manager, Alice! Tea or coffee? Peppermint Tea What is your favourite meal? I could eat Spaghetti Bolognese for lunch and dinner every day and not get bored, I…
Picking a domain name can be difficult, especially with most of the short and easy-to-remember ones now gone. Some new businesses are now opting to find an available domain name and then naming their…
Say hello to a member of the A-Team! Meet a member of our fantastic Web Development team, Karen: Tea or coffee? Coffee in the morning and tea in the afternoon. What is your favourite meal? I don’t…
I joined Ascendancy after my first year of sixth form after developing a strong passion for digital marketing and deciding to pursue it as a career and so far, I’ve really enjoyed it. Everyone has…
E-commerce businesses are always trying to maximise sales at key times of the year, with Christmas and Valentine’s Day being two examples. But none are more important or busier than Black…
Black Friday 2020 was predicted to beat the UK online sales record and that prediction was not wrong. It was a record-breaking year with online sales reportedly up 60% on the previous year. Overall,…
Having an SSL certificate is essential on any modern website. In the past, SSL certificates were primarily used to secure the transmission of sensitive information on the web, such as credit card…
Backlinks are links from a page on one website that lead to another website. Google looks favourably on these when deciding organic search engine rankings due to them being considered a “vote of…
The COVID-19 pandemic has of course led to exponential growth in online retail over the last year. More and more businesses are realising the importance of using the online channel to their business…